Extension And Agribusiness: Innovations, Opportunities And Empowerment NEW
The book Extension and Agribusiness: Innovations, Opportunities,
and Empowerment explores the evolving agricultural landscape shaped by
technological advancements, consumer demands, and sustainable development
imperatives. It begins with a case study from Jaipur District on polyhouse
cultivation, highlighting its impact on farmers incomes and livelihoods. The
book emphasizes the importance of education in agribusiness management to
prepare future leaders for the industry.
It addresses market opportunities and challenges,
particularly within the organic dairy and food sectors, and discusses the
significance of value chain management and digital marketing. Extension
education, especially through institutions like Krishi Vigyan Kendras (KVKs),
plays a crucial role in technology transfer and vocational training for rural
communities.
The empowerment of rural women via self-help groups
and the involvement of NGOs in sustainable food security is also highlighted.
Additionally, the text presents innovative approaches such as precision
agriculture, agritourism, and organic livestock farming, while concluding with
discussions on animal disease management and rural development implications.
Overall, this comprehensive volume integrates research, case studies, and strategic analyses to serve as a valuable resource for students, educators, policymakers, and practitioners aiming to strengthen the agricultural sector and improve rural livelihoods.
Dr. (Prof.) Arvind Kumar Purohit
Dr. Arvind Kumar, (now known as Dr. AK Purohit) is the
Professor of Plant Biology and former Director of Extension Education, SK
Rajasthan Agriculture University, Bikaner. He has worked at various faculty
positions from Astt. Professor to Professor
at JN Vyas University, Jodhpur, Govt. College, Kota, SKN College of
Agriculture, Jobner, and SK RAU, Bikaner for more than 47 years. He has guided
several post graduate students at M.Sc. and Ph. D level, has published many
research papers, books and reviews. His students are serving as professors and at
many important positions at state and central govt. services. He retired as
Professor of Plant Physiology and Director of Extension Education and Director,
Academic Staff College & Distance Education from SK RAU, Bikaner in 2009. He has been active after superannuation on
various academic assignments, advisory and consultancy. He started to learn
Bach flower Remedy system in 2019 and completed final level 3 to become first
BFRP, Bach flower Registered Practitioner (UK) from Rajasthan since April,
2021. Later he got initiated in Inner engineering (Sadhguru), went on to learn Crystal
Therapy and Dousing and Elements of Sanskrit. Proficient in public speaking and
a creative literary writer, Dr. Purohit has established an Academy in 2023-
Soumitra Deepti Academy of Fundamentals (The SDAF, Sambal) for helping school
and college level students in their studies and career.
- Extension Education for Advancing Agriculture in
Rural Areas and Uplifting Socioeconomic Status of Farmers
Dr. I. M. Khan and Mrinal Pandey   - New Extension Approaches to Transfer Agricultural
Technology
Professor (Dr.) J. P. Yadav   - Role of Extension in Advancement of Agriculture
Dr. K. C. Sharma     - Transfer
of Agricultural Technology through Krishi Vigyan Kendra
Dr. Ramakant Sharma and Dr Dinesh Arora - Learning
Process in Agricultural Extension
Surendra Kumar     - Motivation
in Agricultural Extension
Surendra Kumar     - Indigenous
Technology Knowledge (ITK) Under Natural Farming
Lali Jat and Suman Dhayal  - Digitalizing
Agricultural Marketing in India: Scope, Opportunities and Challenges
Narendra Singh and ParthShah     - Role
of APMC in Technological Interventions in Horticultural Marketing in India: New
Initiatives and Challenges
Narendra Singh and O. P. Sharma   - Importance
of Cyber Extension in Agricultural Development
Ms. Priti Singhand Dr. Madhuri Joshi      - Role
of IT, ICT and IoT in Precision Agriculture
Dr. Sangeeta Jhajharia, Dr. Subhita Kumawat, Dr. Kiran Shekhawat, Dr. Pushpa Lamba, Dr. Harphool Singh     - Impact
Assessment Typology for KVK Activities
Prof. S. K. Sharma    - Livelihood
Upliftment of Farmers Through Vocational Training by Krishi Vigyan Kendra
J. Dhodia, C. D. Pandya, H. R. Sharma, J B Butani, D. M. Patel and Arti N. Soni   - Potential
Farm Tech Extension by KVK
Prof. G. D. Singh     - Role
of Krishi Vigyan Kendra in the Advancement of Agriculture
Dr. Dharmendra Singh Bhati - The
Role of Krishi Vigyan Kendra’s (KVKs) in the Development of Agriculture
Mrinal Pandey and Dr. B. S. Badhala - Emerging
Trends in Library and its Impact on Agriculture Education
Tagaram Choudhary and Rajesh Achra     - Education
in Agribusiness Management: Cultivating Future Leaders
Dr. Suresh Chandra Sharma  - Enhanced
Farmers Income and Livelihood Security Through Cultivation of Vegetables in
Poly House in Jaipur District: A Case Study
Dr. N. K. Gupta and Dr. S. S. Rathore - Agriculture
Students’ Employability: A Strategic Swot Analysis
Subhita Kumawat, Sangeeta Jhajharia, Pushpa Lamba, Mudasser Ahamad Khan, Harphool Singh, Sonu Jain, Raju Choudhary     - A
Study on Popularization of Basic Agro-Processing Technologies in Rural Areas
Manisha Singh, Poonam Mathanker, Bhagyashree Pathak and Sanjana Singh     - Dynamics
of Rural Marketing in India
P. S. Shekhawat, Sonu Jain, Sheela Kharkwal and Isha Pareek      - Rural
Marketing: Prospects and Challenges
Dr. Vikash Pawariya  - Market
Opportunities and Challenges for Organic Dairy Products in India
Sheela Kharkwal, Sudesh Kumar, Basant Kumar Bhinchhar and Vinod Bhateshwar - Exploring
Dynamics: Marketing Trends, Opportunities and Hurdles in the Indian Organic
Food Product
Swati Sharma - Strengthening
Organic Food Sector Through Value Chain Management: Enablers, Alternative
Approaches and Strategies
Swati Sharma - Navigating
the Agribusiness Landscape: Opportunities and Challenges
Aditi Mathur and I. P Singh  - Unraveling
the Challenges Hindering the Development of the Agribusiness Sector in India
Dr. Anjoo Chauhan   - Empowering
Communities Through Education for Sustainable Food Security: The Role of NGOs
Inayathaider A Momin      - Role
of Farm Women in Indian Agriculture
Dr. Mohmmad Yunus, Dr. T. C. Verma, Dr. Arvind Nagar, Dr. S. R. Rundala, Ms. Sunita Kumari & Dinesh Choudhary    - Social
and Economic Empowerment of Rural Women Through Self Help Group in Jaipur
District of Rajasthan
Dr. S. S. Rathore and Dr. Smita Bhatnagar   - Harnessing
Agritourism for Rural Economic Revitalization
Rajesh Sharma - Future
Scope in Livestock Management in Rural Population
Neelam Nathani and Papita Devi Dagar     - Organic
Livestock Farming: Emerging Opportunity
Vishnu Sharma & Sanjita Sharma   - Organic
Livestock Production and Implications
Prof. Vishnu Sharma & Prof. Sanjita Sharma - Evaluation
of Antioxidant Properties of Novel Probiotic Food Products and their Role in
Rural Community Development
JV’n Aditya Chaudhary, JV’n Khushbu Verma, Baljeet Singh Saharan      - Classification
of Animal Diseases: An Overview
Nikita, Harphool Singh, Praveen Pilaniya and Pushpa Lamba      - Scope
and Importance of Dairying in Daily Life
Dr Mahesh Datt      - A
Pilot Analysis on the Awareness about Disease Management in Livestock Among the
Rural Population of Johana Village
Monika Meena, Aditi Sharma and Neeraj Dholia    - Innovative
Strategies in Agricultural Supply Chain Management: Global Trends,
Sustainability and Technology
Dr. Swati Sharma & Prof. Rajeev Jain      - Natural
Resources and Economic Value in Agribusiness Management
Prof. A. K. Purohit and Dr. Swati Sharma   - Economic
Valuation and Management of Natural Resources in Agribusiness
Dr. Ramesh Mittal and Dr. Swati Sharma   - Entrepreneurship
in Vermicompost: A Case Study
Dr Sharvan Kumar Yadav   Â
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